Last night, I opened Zomato to order dinner. Something went wrong with the delivery, classic Friday chaos! I tapped “Support,” expecting a long wait or an endless chatbot loop. Instead, I was done in under two minutes.
No human, no hold music… just a smooth conversation with what felt like a very, very smart AI. And I thought to myself: Damn, this bot’s got game.
Then today, I saw the headline:
Zomato lays off 600 customer support employees.
Why?
Because automation is stepping up. And its name is Nugget.
So… what is Nugget?
Built over the last 3 years as an internal tool, Nugget isn’t your average “Hi! How can I help you today?” kind of bot. It’s been quietly powering over 15 million support conversations every month across Zomato, Blinkit, and Hyperpure.
Now it’s out of stealth mode.
Now it’s public.
Now it’s replacing jobs.
Harsh? Maybe. But here’s the kicker…
Nugget resolves up to 80% of queries autonomously, learns and adapts in real-time, and requires zero code to integrate. No dev team needed. No clunky workflows. Just seamless, customizable automation that actually works.
90% of companies who’ve tried it signed up.
Check it out here: nugget.com
What’s happening behind the scenes?
Let’s call it what it is… a shift.
Zomato didn’t just randomly decide to cut 600 jobs. They replaced people with software. Efficient, scalable, tireless software. And they did it because they could.
I’ve personally seen it in action. As a regular customer, I’ve reached out to Zomato’s support multiple times. From missing items to refunds… Nugget handled it better than most humans would. Fast. Precise. Polite. No attitude. No errors.
This isn’t just cost-cutting. It’s efficiency at scale.
And that’s the part no one’s talking about enough.
But here’s the real question:
Is this the future of customer support?
If your business still relies on a bulky support team, long ticketing systems, and manual resolution queues, Nugget is your wake-up call. It’s not just an AI tool. It’s a glimpse of what tomorrow looks like.
The same way Zomato disrupted food delivery, it’s now disrupting customer support.
It’s bittersweet.
600 people lost their jobs. That’s not a small number. But it also signals a massive shift in how tech companies operate. A shift towards leaner ops, AI-first thinking, and internal innovation.
Nugget isn’t just a support tool.
It’s Zomato’s first product from Zomato Labs… their innovation incubator.
The future’s not coming.
It’s already here.
And apparently, it’s called Nugget.





